BEYONCE is launching an activewear label with Topshop, which will include “clothing, footwear and accessories across fitness, dance and sports categories”. She has created a 50-50 partnership with the British retailer, to produce an athletic streetwear brand, which is yet to be named.
“I could not think of a better partner as I continue to grow the Parkwood business. I have always loved Topshop for its fashion credentials and forward thinking,” Beyoncé said in a statement today. “Working with its development team to create and produce a technical and fashion-led collection is exciting, and I’m looking forward to participating in all aspects of this partnership.”
I cannot wait to hear more about this activewear label! #TeamBeyonce ❤ LJD x